Artigos: KPI

4 passos para implementar controles de marketing digital que funcionam

7 nov 2016 | KPI, Métricas

Você já deve saber que uma boa estratégia de marketing digital é sua maior aliada na hora de ampliar a visibilidade, a credibilidade e alavancar sua marca, certo? Porém, mais do que atuar nas redes sociais com constância, oferecendo através delas, do seu site e do seu...

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KPIs de Marketing Digital: quais os principais para monitorar?

28 out 2016 | KPI

Monitorar KPI’s, os chamados Indicadores Chave de Performance, é a única maneira realmente viável de aferir os resultados de uma estratégia de marketing digital. Ao contrário das métricas, que trazem os mais diversos números referentes ao comportamento dos internautas...

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